Wednesday, March 11, 2015

Responsys New School Marketing Blog

7:37 AM Posted by ScrollCash

Responsys New School Marketing Blog


Email marketing: 5 lessons learned from the first major CASL violation

Posted: 10 Mar 2015 08:19 AM PDT

It's happened. The first real fine has been handed down by Canadian government authorities over violations of Canada's Anti-Spam Law (CASL). Compu-Finder was fined $1.1 million CAD late last week. This fine certainly answers some questions, and should serve as a real wake-up call to senders who didn't properly change their actions when CASL came […]

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