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| Managing pros and cons of outsourcing content marketing Posted: 23 Feb 2015 07:55 AM PST In an ideal world, a marketing department would be able to provide all the content required to create a successful, lead-generating content marketing strategy. A recent survey has shown that many B2B marketers are struggling to make an impact with their content marketing. A vast majority, or 72%, of surveyed marketers say less than half […] The post Managing pros and cons of outsourcing content marketing appeared first on Marketing Cloud Blog | Oracle Responsys. |
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