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| The state of marketing in Asia Posted: 12 Jan 2015 09:36 AM PST [[This is a guest post written by David Ketchum, CEO and Founder at Current Asia]] Marketers worldwide know that the dynamics of business have changed, and that the customer journey from awareness, to consideration, to purchase, to loyalty is no longer linear and manageable. They also increasingly use the marketing technologies and platforms that can automate […] The post The state of marketing in Asia appeared first on Marketing Cloud Blog | Oracle Responsys. |
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